Social Media Marketing
What are data-driven campaigns?
Its all in the analytics …
That was then: Going full circle – over 20 years ago our companies were created for one primary purpose, to provide a integrated marketing solution that minimized our client costs but also optimized efficiency and minimized waste.
This is now … the drive to Data-Driven campaigns. The toolkit has dramatically changed bringing a level of sophistication we could never of dreamed of 20 years ago: CRM platforms, analytics, responsive website design, data-driven campaigns and more.
Powerful tools, it just keeps getting better.
What are the benefits of a Data-Driven campaign?
According to the latest stats – Content Marketing Strategy is now of prime importance and the focus of marketing professionals. Why?
- Lead generation and more importantly “Conversions.”
- Marketing efforts are more targeted and precise.
- ROI can be verified
What campaigns has Allard PPC worked on in the past?
That was then — a Case History: Western Union – Check Express – Check-x-Change
And now? A recent Case History: CoolToday