We’re Sending a Figurative “Message in a Bottle” to Draw Attention to Water Issues You must pay close attention sometimes in order to hear a cry for help, especially a subtle one...
The Perils and Pitfalls of Failing to Plan Holiday Promotional Giving Terry Goodkind famously said, “Reality is irrelevant; Perception is everything,” and that holds true in most instances. But in the world...
We Think It Better Reflects Who We Are At Allard PPC and VRA Associates, we recognize that you can’t give clients advice if you don’t follow it yourself, and that’s why we...
We’ve been saying for while now that loyalty programs pay companies back with a hefty ROI because consumers love them. Why? Because who doesn’t want to feel special? And we’ve never found...
We Scour the Industry in Search of the Promotional Products That Deliver December may be a high point of holidays, but it’s January that steals the limelight for the promotional products industry....
Impress Your Clients; Make Promotional Gift Giving an Investment in Your Company People like to say it’s not the gift, but the thought that counts, but we all know it’s the gift....
Why Hire a Jack of All Trades When You Can Hire Marketing Specialists in Various Sectors for Less? You put an announcement on LinkedIn or some jobs board in the hopes of...
At Allard PPC, We’re Happy to See Other Businesses Taking Their Environmental Efforts Well Past Earth Day With Green Promotional Products We’ve moved past Earth Day 2016, and what’s heartening for us...
The starting point of a creative — and effective — promotional campaign is Premium Lip Balm We’ve talked a lot about how common dental promotional products miss the mark when it comes...
Digimarc and Variable Print Are Powerful Promotional Product Tools for Bringing New and Repeat Customers Through Loyalty Programs and Tracking ROI Promotional products have changed over the many years that businesses have...
