A Tale of Two Coasts

QuickHits Blog

Green is the New Gold

QuickHits Blog

Eco-Tourism is the Gift that Keeps Giving

QuickHits Blog // Uncategorized

You Want It When?

QuickHits Blog

Allard PPC Announces Changes in Its Company Motto

QuickHits Blog // Uncategorized

January Shows Bring New Promotional Marketing Ideas

QuickHits Blog // Uncategorized

What’s up Woz? #WozUp

QuickHits Blog

#tbt Allard PPC out with the old

QuickHits Blog // Uncategorized

Mobile Marvels - #AllardPPCletsGoSee

QuickHits Blog // Uncategorized

Marketing Technology insights - #AllardPPCletsGosee

QuickHits Blog // Uncategorized

Eco-Cycology a new Green Trend in Eco Programs

QuickHits Blog // Uncategorized

Dental Marketing ideas – the Event Marketing Plan

QuickHits Blog // Uncategorized

Bracelets for a Cause | Philanthropic Marketing

QuickHits Blog // Uncategorized

The Rise of the Internet Marketing Specialists

QuickHits Blog // Uncategorized

Case Histories: San Ramon Eco-Festival

QuickHits Blog // Uncategorized

#AllardPPCquickHits — Good Corporate Citizenship is Good for Business

Written by on November 28th, 2016 // Filed under QuickHits Blog

Snip20160710_6The debate may rage over the politics of corporations and whether they are “people,” but increasingly savvy business owners understand that many consumers “vote” with their wallets when it comes to choosing which brand they back. More and more, consumers are looking for companies that are good corporate citizens and want to put their money with those businesses.

Consumers are measuring the relationships a company has with its environment, communities, employees, etc. and voting with their dollars.

At Allard PPC, we’ve long considered our role in the community as one that goes beyond the services we provide to our clients and includes the good we can do.

Learn more about the more toward more responsible corporate citizenship here: UNCOMMON SENSE: THE COMING-OF-AGE OF CORPORATE CITIZENSHIP—A PRACTICAL PERSPECTIVE