Advertisers are waking up to a trend among millennials that has them embracing better content over more advertising in order to reach an audience.
That’s because a growing number of young people are using ad blockers on their mobile devices and desk top computers.
Allard PPC has long recommended beefing up content to its clients because it’s a reliable way to reach potential customers, especially as more and more use ad blockers.
Learn more: Most Millennials Have Installed Ad Blockers